About

Our
Story

Cupit Management Group (CMG) was founded in 2012 by Conner Cupit with a deep passion for the restaurant industry and a steadfast commitment to partnering with emerging brands to realize their fullest potential. Only a few months after its inception, CMG quickly established Greenbriar Restaurant Holdings as the operating entity for its first restaurant project. The Company has now evolved into Greenbriar Partners, bringing in industry veteran Tommy Lee, CFO, and Private Equity professional Chris Gladden, CSO, as partners, greatly accelerating its capabilities and scope of services. In a very short time, Greenbriar has been engaged by numerous brands to provide premier management consulting and development services, along with its newly added acquisitions division. With a keen focus on strategic acquisitions and expert guidance, the firm is empowering restaurant brands to thrive and grow across a variety of segments within the fast causal space.

Greenbriar’s success is built on a foundation of quality, integrity, and innovation. Our team of seasoned professionals brings a wealth of industry knowledge and expertise to every project, working closely with clients to develop tailored strategies that drive success. At Greenbriar Partners, we take immense pride in our proven track record of delivering outstanding results and helping restaurant companies and their brands achieve their full potential.

Meet the Team

  • Conner Cupit

    Managing Partner and Chief Executive Officer

  • Tommy Lee

    Partner and Chief Financial Officer

  • Chris Gladden

    Partner and Chief Strategy Officer

  • Jon Soza

    Accounting and Financial Analyst

  • Jaime Salinas

    Operations Implementation & Support

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